Effective Lighting for Corporate Events

Effective lighting can make a tremendous difference to presentations, conferences and events. Lighting can stimulate ideas, influence audiences and create atmospheres. It is much more than simply turning on the lights in a room so that participants can see what is happening.

Talking to an AV specialist will reveal a vast array of options which can make your event extremely memorable. Adding a few décor pieces and specialist items can make very effective lighting effects.

There are many different types of lighting that can be provided. Discussing these options with your AV specialist can ensure that suitable lighting for each section of the programme is created in advance.

Stage lighting in which lights are placed at numerous locations in different angles can create very spectacular lighting effects. Floodlights, on the other hand, produce a wash of flat light evenly over a wide area. Intelligent lighting controlled by pre-set computer programmes allow lighting systems to move around the room or across the stage in a variety of patterns. Coloured filters can be attached to the lights to create washes or spotlights.

Moods can be created by uplighting a wall, or projecting messages and logos onto screens. Pre-cut patterns known as Gobo’s, can be fitted into fixtures to project logos and other designs.

Work out in advance if the AV operator has to use spotlights that follow a presenter or performer as they need to know who to focus on. Wherever possible, the AV operator will need to carry out a trial beforehand, especially if more than one person is involved.

Flashing lights are often used but care does need to be taken. They can involve health risks to some people. Consequently, a message must be shown at the start of any session, warning of the potential dangers and risks to anyone affected by flashing lights such as migraine sufferers or epileptics.

AV operators can recommend numerous ways to create highlights, or to improve the level of lighting in a room. Poor lighting can make it hard for participants to see what is happening, or to make notes. Consequently, the AV operator can ensure that suitable supplementary lighting is provided as required, along with the more creative use of lighting to highlight and influence the event as a whole. By regarding the AV staff as partners in the creation of an event, it becomes possible to maximize resources and ensure that the event is a success.